How to use driving data to supercharge your marketing strategy

African American woman in a red coat opens the doors to get into a white car in a parking lot, personal transport, high quality photo

If you’re not using insights based on your customers’ driving habits to inform your marketing strategy, you could be missing out on the most valuable customers.

How to leverage driving data to reshape your insurance marketing strategy

Side view of mature man fastening seat belt before he drives his car.

Is your marketing team measuring the right KPIs? Arity leans into why driving data is a key benefit of getting in front of the customer you want.

The top 9 mobility data topics on people’s minds in 2020

Under a bridge of a freeway with a dark night sky and car lights.

In 2020, not only did people change their driving behaviors, they changed their mindsets. Check out our top nine blog posts from 2020.

What it takes to build and feed a “safe driver” mobile app

Asian women using mobile phone in the street

An Arity expert explains the eight things auto insurance companies need to know to manage a mobile “safe driving” app that really works.

What I’m thankful for

Arity’s president, Gary Hallgren, takes a moment to reflect on 2020 and shares what he is thankful for this year.