Move: A blog by Arity

Data Auto insurance Marketing and advertising Mobile apps Public sector Retail Clear

Putting customers in the driver seat of their insurance costs

With a new telematics program rolled out, Farm Bureau of Michigan gives its customers a new way to control their insurance premiums.
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Driving data: Which drivers are 70% more likely to crash their vehicles?

One of the most frequent causes of car crashes shouldn't surprise you.
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A new targeting method enables marketers to reach drivers based on driving risk

How much do you know about targeting drivers based on actual driving risk and behaviors? Take this pop quiz to find out.
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Get smarter faster about business problems with mobility data insights

Driving data insights are a key ingredient to faster and smarter business problem solving, no matter the industry.
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How to leverage driving data to reshape your insurance marketing strategy

Is your marketing team measuring the right KPIs? Arity leans into why driving data is a key benefit of getting in front of the customer you want.
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