Move: A blog by Arity

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Why crash detection is essential for safety apps  

Three reasons all safety apps need a crash detection feature.
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Accelerating C-store visits: Mobile ads in the Arity Marketing Platform

Learn how one fuel retailer used Arity’s Predictive Point of Interest (POI) Audiences to target mobile ads and drive store visits, achieving 22% conversio…
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A young couple shopping in a small convenience store.

How to drive mobile app ad revenue with predictive mobility data 

Learn how predictive mobility data helps mobile publishers optimize ad revenue and prioritize the user experience at the same time.
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Fuel retailers: Drive customer loyalty with a data-driven rewards program

How can fuel retailers uplevel their rewards programs with predictive mobility data?
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A young woman fueling up her car at a convenience store.

The 5 Ws (and 1 H) of predictive mobile marketing for fuel retailers

What is predictive mobile marketing? And how can fuel retailers use it to encourage drivers to stop and shop?
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