Move: A blog by Arity

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Predictive personalization: Driving mobile app engagements that matter

Arity’s Chase Davis reveals how predictive personalization is redefining the consumer experience, empowering brands to deliver tailored, timely mobile app…
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What is Arity Insights? 3 themes from the mobility data ecosystem

Three key themes from our Arity Insights event in Scottsdale, AZ.
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Photo of stage at Arity Insights event

Analytics in action: What driving data can we collect from accelerometers?

Our Analytics in Action series offers a behind-the-scenes look into how our team members take raw data points, turn them into actionable insights, and build…
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Why crash detection is essential for safety apps  

Three reasons all safety apps need a crash detection feature.
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Accelerating C-store visits: Mobile ads in the Arity Marketing Platform

Learn how one fuel retailer used Arity’s Predictive Point of Interest (POI) Audiences to target mobile ads and drive store visits, achieving 22% conversio…
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A young couple shopping in a small convenience store.