OEM and mobile telematics data: Unlock a more complete driver profile
Arity’s Devin McLaughlin shares the pros and cons of OEM and mobile telematics data, along with why combining the two is the right move for auto insurance…
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Behind the data: Allstate America’s Best Drivers Report®
Arity’s Jordan Williamson shares key takeaways from his team’s experience pulling and analyzing driving data for the 16th Allstate America’s Best Dr…
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Smart segmentation: 12 ways to reach people based on how they drive
Arity’s Jen Gold shares twelve ways marketers can segment and reach consumers based on how, when, and where they drive.
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3 “blind spots” in designing safer roads
Key takeaways from the ITS America webinar, “Checking blind spots: Mapping risk-significant driving behaviors to design safer roads.”
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Your guide to auto insurance market segmentation
What is auto insurance market segmentation? And how does data make it easier for carriers?
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