Industry

Retail

Use mobility insights to power repeat visits

Leverage consumer insights based on actual driving behaviors throughout the day, every day.

Unlike mere location data, Arity mobility data offers insights on real-world behaviors based on people’s driving patterns throughout the day. With continual access to current consumer behaviors, retailers stay up-to-date on how to attract and engage with ideal customers.

Use cases

Marketing
Engage with high-value consumers
Retention
Build loyalty with continual engagement
Location strategy
Analyze and predict trade area performance
Solution

Arity Audiences

Target drivers based on risk, mileage, commuting habits, and more

More effectively reach your ideal audiences with the best offers to eliminate wasted spend, increase retention, and achieve optimal customer LTV.

Explore Arity Audiences
Solution

Predictive Mobility

Capture customer attention at the right moment with the right offer

Gain insights on when and where people regularly go, and what routes they take to get there

Explore Predictive Mobility
Solution

Daily Driver Pulse

Boost engagement with frequent, personalized feedback

Use mobility data to provide daily feedback, tips, and incentives to connect with your customers

Explore Daily Driver Pulse
Solution

Vehicle Miles Traveled

Improve trend analysis and prediction accuracy

Correlate the economic activity and granular driving trends in the counties that matter most to your analysis.

Explore Vehicle Miles Traveled

Road Traffic Analytics services

Traffic Volume Analytics
  • Accurate end-to-end car trip data from smartphones
  • Monitor traffic trends, at the store level, that affect overall economic activity and site selection
Trip Ends
  • Go beyond foot traffic data
  • See trip ends and site ingress and egress patterns that affect site visitation and capture rates
Origination Analytics
  • Departure measures for better trade area modeling
  • Understand where your customers reside and time to destination at the census block group level
Loyalty Analytics
  • Dynamic cross-shopping insights
  • Compare customer loyalty between your own sites and those of competitors in a region
Case Study

Case study: Boosting retail traffic with predictive mobility data

How can retailers drive more traffic to their stores with Arity Predictive Mobility data?

With more than 40M active connections to U.S. drivers, Arity analyzed driving behavior data in a major metropolitan area to evaluate the opportunity this could offer to a major retailer. 

Read our case study

News & insights

blog post

How can predictive mobility data and audience targeting help retail…

Using predictive mobility data, here’s how retail and QSR brands can drive personalization and engagement and connect…
news

Predictive personalization: Dialing in the mobile-first consumer exp…

The future of hospitality is a predictive, mobile-first consumer experience.
Hospitality Technology
blog post

Use driving behavior data to fuel programmatic ad campaigns

How can data about how people drive help advertisers get a better understanding of their customers and connect with them…
blog post

Mobility data is the new loyalty card: How to turn app users into lo…

With mobility data, you can unlock new ways to increase value for both your mobile app and your customers.