Industry

Retail

Use mobility insights to power repeat visits

Leverage consumer insights based on actual driving behaviors throughout the day, every day.

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VIDEO

Mobility data solutions for retail

Your competitive edge? Route-level driving data.

Retailers can use driving behavior data to engage customers based on how, when, and where they drive.

Transcript (pdf)
Unlike mere location data, Arity mobility data offers insights on real-world behaviors based on people’s driving patterns throughout the day. With continual access to current consumer behaviors, retailers stay up-to-date on how to attract and engage with ideal customers.

Use cases

Marketing
Engage with high-value consumers
Retention
Build loyalty with continual engagement
Location strategy
Analyze and predict trade area performance

Arity Audiences

Target drivers based on risk, mileage, commuting habits, and more

More effectively reach your ideal audiences with the best offers to eliminate wasted spend, increase retention, and achieve optimal customer LTV.
Explore Arity Audiences

Predictive Mobility

Personalize customer experiences and power your app strategy

Gain insights on when and where people regularly go, and what routes they take to get there.
Explore Predictive Mobility

Daily Driver Pulse

Boost engagement with frequent, personalized feedback

Use mobility data to provide daily feedback, tips, and incentives to connect with your customers.
Explore Daily Driver Pulse

Road Traffic Analytics services

Traffic Volume Analytics
  • Accurate end-to-end car trip data from smartphones
  • Monitor traffic trends, at the store level, that affect overall economic activity and site selection
Trip Ends
  • Go beyond foot traffic data
  • See trip ends and site ingress and egress patterns that affect site visitation and capture rates
Origination Analytics
  • Departure measures for better trade area modeling
  • Understand where your customers reside and time to destination at the census block group level
Loyalty Analytics
  • Dynamic cross-shopping insights
  • Compare customer loyalty between your own sites and those of competitors in a region
Whitepaper

Holiday driving patterns: Retail traffic increases, QSR traffic lags behind

How can mobility data help you turn holiday retail shoppers into loyal QSR diners?

Read our whitepaper

Case studies for the retail industry

How mobility data drove sales of Suerte Tequila

Mobility data helps retailers to understand where and when ideal customers are most likely to buy.
Download the Suerte Tequila case study

Better ad conversion with predictive mobility data

How a fuel retailer used predictive mobility to boost store traffic and target mobile ads.
Learn more about mobile ad conversion

Boosting retail traffic with predictive mobility data

Maintain customer engagement by leveraging mobile insights to provide personalized offers.
Read the predictive mobility case study

Our top insights for the retail industry

The retail marketer’s guide to mobility data vs. location data

Brands that rely solely on location data may miss critical insights. That's where mobility data comes in.
Learn about mobility data

3 insights to bolster retail engagement

To truly connect with consumers, you need insight into how they live. Driving data can help you do just that.
Read our driving trends tip sheet

How mobility data uncovers true retail consumer intent

What location data lacks, mobility data delivers. Here's how mobility data can power QSRs, c-stores, and more.
Explore retail consumer intent

Unlocking retail insights from driving patterns

Mobility data captures the full journey — not just whether customers visited your location.
Read our article

Why driving data is the missing link in your customer loyalty strategy

Retailers need to look beyond clicks, proximity, and purchase history.
Read our tip sheet

How driving data is transforming retail engagement

Driving data is reshaping how retailers understand and engage with customers. Are you keeping up?
Explore how to drive engagement

Read more mobility data insights for retail brands

Visit our blog

News & insights

news

Location Data Can Drive QSR Growth and Loyalty

Driving data can provide QSR operators with a roadmap on transforming traffic into intentional visits, according to a wh…
Modern Restaurant Management
Read article
blog post

Thanksgiving driving behavior trends 2025

What might the roads look like on Thanksgiving and Black Friday?
Read blog post
blog post

How mobility data is transforming retail strategy for C-stores

Mobility data offers new avenues to better understand your c-store customers.
Read blog post
news

3 Strategies to Build Long-Term Loyalty With Predictive Mobility Dat…

On average, drivers make 2.4 trips per day — which means almost two and a half daily chances to build brand loyalty, a…
Fuels Market News
Read article