Move: A blog by Arity

Smart segmentation: 12 ways to reach people based on how they drive

Arity’s Jen Gold shares twelve ways marketers can segment and reach consumers based on how, when, and where they drive.
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Young woman drinking juice and driving car

Driving trends: A travel guide for Labor Day weekend 2024

If you’re squeezing in one last road trip before summer comes to a close, here’s what you need to know to travel safely and efficiently 🚘 🌤️
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Family playing on beach, with car, trunk open

#WeAreArity Wednesday: Stacy Silver

Meet Stacy Silver from our Marketing team.
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3 “blind spots” in designing safer roads  

Key takeaways from the ITS America webinar, “Checking blind spots: Mapping risk-significant driving behaviors to design safer roads.”
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Analytics in action: Do speed enforcement cameras impact driving behavior?

Our Analytics in Action series offers a behind-the-scenes look into how our team members take raw data points, turn them into actionable insights, as well a…
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