Three key principles for delivering meaningful mobile app personalization
Arity's identified three key principles to ensure you’re continually delivering personalization that’s meaningful for your mobile app users.
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How driving behavior data will transform your marketing strategy
Why is behavioral data – specifically how people move in the real world – critical to understanding and reaching target consumers and maximizing profit…
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Analysis: Fuel efficiency vs. gas tax holidays
Consumers can't control how much we can save from a gas tax holiday. What we can control is our fuel efficiency when we drive.
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How to maximize your marketing budget by targeting audiences with telematics solutions
Wasting time and resources marketing to low-LTV customers? Learn how to find and convert your ideal customers.
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