Newsroom

An Interview with Henry Kowal

To get a better handle on how insurers can underwrite risk in such an uncertain world, ITL talked this month with Henry Kowal,…
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Two-thirds of consumers have deleted an app over privacy concerns

Arity research reveals high mobile app attrition due to privacy concerns. Here's how to avoid getting deleted.
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Why is personalization important?

Personalization is key in many marketing teams' strategies. Arity's Marketing VP Lisa Jillson shares her perspective.
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How to show your potential as a product manager

Built In Chicago spoke with Lauren Krieberg, Group Product Manager at Arity, and other product managers about the skills and e…
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How to leverage mobility data to bring consumers back in-store

Rather than pulling back on ad spending as consumers begin shifting their shopping behavior and increasing their visits to dis…
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