Newsroom

Tighter marketing budget? Time to re-evaluate auto insurance KPIs

Arity's Jen Gold shares how savvy insurance marketers should use this period of change to realign.
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Why the states with the worst distracted driving laws have the least distracted driving

A report from mobility data company Arity, researchers analyzed trillions of miles of anonymized data from mobile phones acros…
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Texas Farm Bureau launches UBI with Arity

Texas Farm Bureau Insurance has launched a usage-based insurance program, Drive'n Save, in partnership with Arity.
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As infotainment systems integrate Zoom and TikTok, the question remains: Why?

Third-party app stores will bring TikTok and Zoom to cars. Are the risks worth the rewards? Arity's Louisa Harbage-Edell weigh…
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‘Know your worth’: Advice from 5 powerful women leaders at Chicago companies

Built In Chicago sits down with Sneha Rao, Director of Product Management at Arity, and other women leaders to discuss career…
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