Move: A blog by Arity

Data Auto insurance Marketing and advertising Mobile apps Public sector Retail Clear

Your guide to auto insurance market segmentation  

What is auto insurance market segmentation? And how does data make it easier for carriers?
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Accelerating C-store visits: Mobile ads in the Arity Marketing Platform

Learn how one fuel retailer used Arity’s Predictive Point of Interest (POI) Audiences to target mobile ads and drive store visits, achieving 22% conversio…
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The driving safety crisis + its impact on auto insurance carriers 

Arity’s Joel Pepera shares how carriers can now proactively identify and anticipate shifts in driver behavior.
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How to drive mobile app ad revenue with predictive mobility data 

Learn how predictive mobility data helps mobile publishers optimize ad revenue and prioritize the user experience at the same time.
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What is an Arity driving score, and why does it matter?

Here’s everything you need to know about how an Arity driving score is used for personalized insurance pricing– from what it is, how it’s built, and w…
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