Life360 case study

How Crash Detection by Arity helped Life360 improve driving program precision and protect their customers

With over 40,000 fatalities per year due to motor vehicle crashes in the U.S., Life360 identified an urgent need to extend their safety features to the road. After an initial launch of a crash detection feature, Life360 recognized a need to improve accuracy and integrate technology that enabled dynamic program development.

Attracted by a platform that captures over 1 billion miles of driving data each day, expertise to analyze billions of mobile data points, and a hunger for innovation and experimentation, Life360 decided Arity could improve accuracy and drive future program development.

Crash Detection by Arity substantially increased Life360’s program accuracy and enabled learnings to continually expand detection capabilities.

The results

  • 23,000 average monthly high confidence crashes detected
  • 2,900 average monthly emergency vehicles dispatched
  • 118,000 labeled true positives since 2019

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