Routely® is intuitive, it's interactive, and it can be educational.
Routely® is telematics-in-a-box, an easy way to roll out a telematics program within a company,
provides good feedback, and helps us improve our loss ratios.
Having something off-the-shelf like Arity enables us to roll it out a lot quicker,
just makes a lot more financial sense to us.
We don't just want insurance to be something when you buy to look like…
you know, to think, “That's a pain, I got to pay my bill.”
You know, it sort of makes it value added.
It lets [customers] say, “Hey, I can save money, become a better driver.”
We are promoting “safe driving saves.”
And we're not just focusing on saving money with the deductible.
We're hoping that we will potentially save lives
by making our drivers, our customers, safer drivers on the road.
Hearing the people talk about it so far, the fact that they're talking about their driving is really a good thing.
They're looking at that going, “Oh, it dinged me for speeding. I'm going to try to do better.”
You don't want an app to be annoying to the user
because then they'll just they'll just turn it off.
There's a whole team of behavioral scientists with Arity that's working to make the phone app addictive in a good way.
They want to save more money, right? So we want to put the things in front of them to help them become better drivers
so they can save more money.
Are they seeing that they're…”Hey, I'm distracted driving, I'm speeding,”
so we wanted to make sure to keep them engaged throughout it and enough to check and see, “Hey, how am I doing?”
And, you know, encourage them.
That's the reason we originally went with Arity.
The score that they have is built on billions of miles of actual insurance data.
And in looking at Routely®, it's just not the app,
it's also the score that's been developed based on all the data that Arity has.
And we would not have all that information to build a score on
so having the app, having the score, you know,
just made a completely turnkey product for us.
The resources that Arity has been able to provide us has been tremendous
because we've had to do training. And they've provided help with frequently asked questions
and our online training for our agents, still shots, screenshots –
anything that we needed went great.
Having a partner like Arity at the beginning did provide a lot of insight because,
honestly, without them, a new field like this for us ­–
we would have just…the learning curve would have been huge.